Archive | March 2014

Finding a competitive advantage in mobile cloud-to-consumer user experiences

Mobile applications via cloud-to-consumer experiences have changed the way companies use technology. Through mobile apps and omnichannel solutions, businesses are provided the means to deliver information whenever and wherever it is needed.

Image Source:

The future of cloud-to-consumer user experiences holds a great promise. In fact, such services have now reached the realms of marketing in order to merge information at-home, in-store and mobile commerce into one seamless experience.

Many multibillion-dollar brands depend on cloud-to-consumer user experiences. Photon Infotech, a provider of C2C-UX, offers global brands the opportunity to create cross-platform, multichannel solutions for them to reach out effectively to their consumers and stakeholders.

Image Source:

The competitive advantage of using C2C-UX is that it helps leverage the scale and cost efficiency of a company’s central IT cloud platform, which can as well achieve the long tail reach of app developers and business channels that drive exponential growth of users and revenue.

In terms of efficiency, cloud-to-consumer user experiences help find solutions to solidify a company’s overall IT and marketing infrastructure. It fuses and drives a multichannel project’s success by the ideation of a cloud technology that generates the creative and technical direction through wireframes, prototypes, demos and Minimum Viable Product (MVP) using leading-edge technologies.

Image Source:

A first-rate IT solutions firm, Photon Infotech is the world’s largest cloud-to-consumer user experiences (C2C-UX) provider. Find out more about the company by visiting this Twitter page.


Photon Infotech: Beyond Mobile Application Development

Photon Infotech uses cutting edge technology to provide their customers with mobile and omnichannel solutions that are both effective and efficient.  Throughout the company’s years in the IT industry, Photon has worked with a variety of successful businesses, from startups to Fortune 100 companies.  These many years of experience give Photon the added advantage of being able to identify emerging technology trends and use them to develop growth and success strategies for their clients.

Image Source:

Photon is the leader in technology and has over 1600 mobile engineers for all mobile platforms including iOS, Android, Windows, blackberry and others. Mobile App’s developed by Photon have won several industry awards. Photon uses its I4 model – Ideate, Implement, iterate and interpret to drive multichannel project success from ideation, through implementation and beyond into iteration.

Image Source:

However, IT expertise is just one part of Photon Infotech.  The company also has a creative design division, 72 pixels which operate out of New York.  This division works with clients to provide expertly crafted front-end creative solutions.  Photon’s IT department then helps to bring these ideas to life, using industry best practices such as wireframes, prototypes, demos, and minimum viable product (MVP).

Image Source:

This end to end delivery – from front end creative based immersive user experiences through to cloud based backend solutions enables the company to provide effective cloud-to-consumer user experiences for the customer.  Because the company has design and IT departments, customers get support on their projects from the very beginning of a marketing concept and through implementation of that idea.  Because one company provides world class design and technology expertise, it ensures that the finished project is delivered quickly and efficiently.